A recent article in Newsweek asked what the media standard of super-thin models is doing to our society.  With the close of NYFW in February, Newsweek reported that an epidemic of slimness was on the rise again! They mentioned the symposium at Bryant Park on weight guidelines in the fashion industry – noting harrowing stories of models who were only allowed to eat “lethally small amounts of lettuce and Diet Coke“.  The article reports that, although the industry claims to be monitoring girls for unhealthy habits, designers are hesitant to impose minimum weight guidelines for catwalk models – Diane Von Furstenburg, most notably, saying weighing runway models would happen “over my dead body.”

(Img courtesy of NY Magazine)

The article pointed out the discrepancy between fashion models and the average woman.  On average, an American woman stands 5’4″ at 155lbs, where the average model now boasts a height of 5’10″ and weighs 23% less than that.  No wonder women today cling to fad diets and unhealthy eating habits that could eventually lead to more weight gain in the end.

(Img courtesy of LongStation.com and Amber Mac)

The models themselves can’t even keep up with their own images – the article notes that even after hours of hair and makeup styling, their photos go through hours of rigorous photo-manipulation to look perfect on the cover of popular fashion mags.  No wonder women feel a little outdone by runway and magazine models – their images are unreal.  They’ve had their freckles erased, every stray hair photoshopped into perfection, their legs and necks lengthened, their faces slimmed and realigned for symmetry, their nose shaped, their breasts lifted – and all of it is done through the click of some editor’s mouse.

(Img courtesy of Jezebel.com and David Airey)

In the end, these images we’re bombarded with on a daily basis may contribute to how we perceive ourselves.  In Dove’s “Real Truth About Beauty” study, Dr. Nancy Etcoff of Harvard University says:

“Only the minority of women see themselves as above average in appearance, and only 2% claim to be beautiful… Indeed, the study shows that women are less satisfied with their beauty than with almost every other dimension of life except their financial success.“

And Dr. Susie Orbach from the London School of Economics states,

“The overwhelming majority of women … [do not] wish to be excluded because they fail to find their beauty reflected in the images which bombard them, on average, in 2000 advertisements per week.

… Beauty itself must be revitalized to reflect women in their beauty as they really are rather than as portrayed in the current fictions that dominate our visual culture.“

Indeed, the study did show that women feel that the ideal standard of physical attractiveness is almost impossible to obtain, and that weight and proportions are inextricably linked to that standard of beauty.

The best part of the Dove study was that women do consider beauty a combination of factors (including physical attractiveness).  Women do know that beauty is about who you are, not just how you look according to some fictitious standard set by the advertising industry – but with the continuing bombardment by mainstream media, we sometimes find it hard to believe.

Perhaps we are judging ourselves a little too harshly against some false standard set by people who want to sell us product.  The truth is, beauty IS on the inside as well as the outside.  If you feel good about yourself, and feel confident in your lifestyle and choices, that inner radiance will shine through.

It’s time we recognize the unrealistic standards our media and fashion industries set, and begin to love our selves, despite what anyone else thinks is beautiful.  Appreciate people (including yourself), not solely for their physical attractiveness, but for that beauty they possess that isn’t based on weight or proportion.

Sources:
Newsweek.  Why Skinny Models Could Be Making Us Fat.  Feb 28, 2007.
Dove’s Campaign for Real Beauty.  The Truth About Real Beauty: A Global Report. September 2004.